Your unprecedented opportunity to expand sales in the law enforcement market

at a time when Law Enforcement Budgets are stressed at all levels.

 

The Concept

In this austere new era of dwindling tax revenues and slashed budgets, police departments and other law enforcement agencies now more than ever have an urgent mandate to shop wisely and make every expenditure count. Every dollar that can be saved in the purchase of supplies, equipment, vehicles, or technology can be redirected to save a job or increase crime prevention.

The Law Enforcement Discount Warehouse has been designed to meet the challenges facing vendors in these trying times. It will provide an online “one-stop shopping” destination where law enforcement agencies can find and purchase every product and service they need at a price that will result in a savings for the purchasing department or agency. This will present vendors with a cost-effective opportunity to expand sales online in an increasingly competitive marketplace.

Who We Are

The creator of this new concept, Henry Quinlan, has been publishing in the law enforcement field since the 1960’s. The Quinlan name is well known in the law enforcement community through Quinlan Publishing Co, Inc. (sold to Thomson/Reuters in 2006). Henry Quinlan continues to publish in the field through Law Enforcement Intelligence Report, The Police Department Budget Report, The Digital Law Report and various DVD’s and CD’s that can be seen at (www.lawintelrpt.com).

How It Works

The process is simple and cost-effective. A vendor rents a dedicated 200 pixel wide x 300 pixel high space (PRESS HERE FOR SAMPLE SPACE) in the Law Enforcement Discount Warehouse website for one year at the annual rate of only $300. The space will hold a link to a page on the advertiser’s website that will inform the buyer of any savings or discount that is being offered. The space may also contain any particular wording that the advertiser wishes.

How It Will Be Publicized

An aggressive promotional and marketing campaign, both online and in trade journals, will enhance the high profile of this innovative website. Every piece of sales material that goes out from the Law Enforcement Intelligence Report will help publicize the Law Enforcement Discount Warehouse, whether in one of its newsletters – The Police Department Budget Report or the Digital Law Report – or in any one of its 40-plus CDs and DVDs. This means a minimum of seven contacts a year with all of the key buyers in the law enforcement community. The result? Expanded sales in tough times.

The site will be promoted with an aggressive promotional and marketing campaign both online and off. Each month all mailing pieces that are sent to all police departments in the county will have an insert in it promoting the website. Each month, the monthly issue of the Police Department Budget Report will have an insert in it promoting the website. The full law enforcement database of thousands of names and mailing addresses and email addresses will be used. Extensive use of blogs and online bulletin boards will also be used to promote the site.

Who Should Participate

All companies that wish to offer savings and discounts to police departments and other law enforcement agencies. By participating, vendors recognize the present difficulties and demonstrate their willingness to help.

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